Logo Redesign
As my first freelance commission, I developed a refreshed logo and visual identity for Promoplug on the occasion of the agency’s one-year anniversary.
The goal was to replace the previous, static logo with a more expressive design that reflects the brand’s energy, creativity, and forward-thinking mindset within the marketing industry.
The goal was to replace the previous, static logo with a more expressive design that reflects the brand’s energy, creativity, and forward-thinking mindset within the marketing industry.
*Use case of the Logo as a part of a LinkedIn Banner
Concept &
Design Approach
The new logo is a visual translation of the name Promo + Plug, merging a stylized plug symbol with bold, character-driven typography.
I worked with contemporary typographic trends where type becomes form, adding a second conceptual layer to the design. The deliberately uneven character shapes express the creative diversity and dynamic nature of the Promoplug team.
The final identity captures Promoplug’s spirit of bold ideas and unconventional thinking. The new logo now appears across the brand’s digital presence and physical applications—including video content, social media, and merchandise.
Motion Design:
Early Exploration & Growth
Through the WIN4SME project, I built a good foundation that allowed me to further develop my skills in After Effects, creating a custom animated logo
for my YouTube content.
I also designed an animated landing page for the internship agency
Birdzstudio I worked with over the summer.
This experience deepened my interest in motion design,
and I am eager to continue expanding my expertise in this field.
for my YouTube content.
I also designed an animated landing page for the internship agency
Birdzstudio I worked with over the summer.
This experience deepened my interest in motion design,
and I am eager to continue expanding my expertise in this field.
Graphic Design as a creative Foundation
Graphic design, especially in combination with photography, is one of the core areas where my creativity feels most at home. The selected works shown here represent pieces I created over the past year, each reflecting my curiosity, growth, and evolving design language.
Evolving Through Production
Growth During the second year of my studies, my focus shifted strongly toward video production and filmmaking, which naturally meant that I produced fewer graphic design outputs. However, this shift broadened my creative skill set and enriched the way I approach visual composition, storytelling, and overall design.
Continuous Growth & Exploration
I continuously seek new inspiration, visual input, and artistic challenges to push my craft further. This ongoing process of exploration and refinement allows me to create work that is not only visually striking, but also thoughtful, intentional, and rooted in a strong conceptual foundation.